Global denim and lifestyle brand, Pepe Jeans London, plans to add 100 stores in the next 18 months. As part of this expansion, it opened three upgraded experience stores in Bengaluru.
“The stores, located at Phoenix Marketcity White Field, Indiranagar 100 feet road and HSR Layout, opened simultaneously, bringing the brand’s latest collections and denim proposition to consumers across three key neighbourhoods in the city,” it added.
Rakesh Jallipally, CEO – Pepe Jeans London (India), said, “Bengaluru has always been an important market for us, and opening three stores in the city on the same day allowed us to create something much bigger than individual store launches. We wanted consumers to experience the Pepe Jeans spirit across the city, and the new upgraded look marks an important phase in improving customer experience while they shop for fashion. These stores strengthen our retail presence and give our consumers greater access to our denim, casualwear and everyday styles. As we continue to expand our retail network across India, Bengaluru is an important part of that journey.”
The brand now has over 200 stores across the country and plans to add another 100 stores in the next 18 months, strengthening its presence across established as well as emerging markets, he added.
With its Bengaluru expansion, Pepe Jeans London continues to focus on creating high-visibility, experiential retail moments alongside a growing physical footprint, bringing its global denim heritage and contemporary fashion offering closer to Indian consumers.
Published on September 29, 2026
