Kolkata-based start-up PointO, which is in the business of EMI-based lithium-ion battery financing, is planning to enter new geographies, especially South India, as it is looking to widen its customer base.
The lithium-ion battery ecosystem startup has partnership with five NBFCs for battery financing and is looking to tie up with banks as well, its founder and CEO Riki Biswas told businessline.
PointO currently has presence in six States–West Bengal, Uttar Pradesh, Bihar, Madhya Pradesh, Rajasthan and Punjab. It focuses on lithium-ion adoption and financing for e-rickshaw owners in different cities, targeting low adoption due to operational and financial complexities.
“We are planning to enter the Southern part of India. In the South, we have started working on the market survey. So, hopefully in two to three months we will start the operation,” Biswas said, adding the start-up is looking to commence its operations in Bengaluru and Hyderabad first in the South.
The company’s EMI model, which turned batteries into loanable products, continues to be the core engine behind customer acquisition. It currently has over 20,000 customers. “Every month we are onboarding close to 1500 customers. So more new customers are coming. In the last 24 months we have grown 30x, and we want to continue our growth. We will cover one lakh customers very soon,” the CEO said, adding the company is aiming to tie up with banks for battery financing.
“Currently, our customers are three-wheeler owners. We are expanding into other verticals as well,” he said. The start-up is currently witnessing an annual revenue run rate of around ₹120 crore.
Notably, Equirus InnovateX Fund (EIF) led a seed investment round in PointO in 2024, with an investment of ₹5 crore, from a total ₹6.2 crore raised in this round.
“Pointo is building the infrastructure layer critical to India’s energy transition – spanning full battery lifecycle management, accessible financing, and distribution at scale. Since our investment, the company has scaled 20x in revenue and battery deployments, reflecting both the depth of the market opportunity and the quality of execution by the team,” said Sadhika Agarwal, Principal officer, Equirus InnovateX Fund.
Published on June 15, 2026
