Amazon India has expanded its delivery ecosystem in Tamil Nadu by adding two new fulfilment centres and 15 last-mile delivery hubs in the state ahead of its annual Great Indian Festival sale.
At a press event in Chennai, Srikant Sree Ram, Director, Everyday Essentials, Amazon India said that the company now operates seven fulfilment centres in Tamil Nadu catering to the increasing demand in the state.
“Tamil Nadu is seeing a strong shift in everyday shopping, with purchases across everyday essentials growing 100 per cent over a regular day during the Amazon Great Indian Festival 2026. We have made massive investments in infrastructure expansion not just across fulfillment center, delivery stations,” he said.
The expansions are part of the e-commerce giant’s larger Indian ramp up for the festive period with investment of over ₹2,800 crore earmarked for the same. It also plans to hire 1.6 lakh seasonal workers across 400 cities, spanning both metropolitan areas and Tier 2 and Tier 3 locations.
Ram added that this year, the state has seen a relatively higher than usual sales of whole-wheat breakfast cereals, dry fruits, health and fitness products and other premium clean eating categories.
“Some product categories which were not earlier associated with the festive seasons such as pet products or baby care have also seen 5-10x growth,” he said.
Amazon Now, the company’s quick commerce arm has also seen strong traction now servicing more than 11 cities in Tamil Nadu. On Amazon Now, customers in Chennai showed strong demand for everyday convenience and gifting during the festive season, with power banks seeing 3.5X growth, electronic accessories 2.8X growth, building and construction toys 4.4X, compared to a regular day.
Nationally, Amazon Now is available in more than 120 cities and has reached $1 billion in annualised gross sales (sales run rate) in India
As for demand this year, Ram said that despite inflationary pressures and geopolitical challenges, customers continue to spend, with Amazon’s Great Indian Festival 2026 recording nearly 100 per cent year-on-year growth nationally in shopping volume on the first day of the sale.
Published on October 13, 2026
