Senior producer Dil Raju received a major setback with Shankar and Ram Charan’s Game Changer. While Game Changer is staring at a big loss, producer Dil Raju got a huge relief and breather with his other production Sankranthiki Vasthunam. Sankranthiki Vasthunam, directed by Anil Ravipudi and starring Venkatesh in the lead, released along with Game Changer, but the result is proved to be totally different.
Dil Raju made an introspecting during Sankranthiki Vasthunam’s success celebration, albeit in an indirect way. Raju praised director Anil Ravipudi, not just for his directorial talent, making the film on controlled budget, but also credited him for his unique and entertaining promotions.
Anil planned Sankranthiki Vasthunam promotions in a very entertaining way. This positioned the film well. “It’s time for us to learn and grow,” said seasoned producer Dil Raju.
Meanwhile, Anil Ravipudi admitted that promotions play a key role. He said he is ready to knock every door for the film’s promotions. He said he is ready for door-to-door campaign for his film’s promotions. He also thanked Venkatesh for his third collaboration. Venkatesh thanked audience for the biggest success in his career. The team Sankranthiki Vasthunam is on cloud nine with the film’s success. But the point to be noted is producer Dil Raju’s comments.
Directors should also plan and promote their films well. After all, directors know the best about their films and what and how to promote it to attract audiences to theatres. Anil proved it right with entertaining promotions and delivered good Sankranthi film for the fesival feeding the hunger of family audiences.
