All it needs is a vigorous promotional campaign to escalate buzz for any movie, and it implies even for star heroes’ movies with high budgets. Coming to the actual point, Kamal Haasan ups the game in promotions for his gangster drama Thug Life to create hype, ahead of the release.
Thug Life marks the reunion of Kamal Haasan and Mani Ratnam, after ages, and what makes it even more special is the music scored by AR Rahman, who delivered super hit individual albums for both the star and the director.
Today, the makers announced next set of promotional campaign. While the film’s trailer will be released on May 17th, the trailer and audio launch event will be celebrated in Hyderabad on May 24th. The pre-release event of the movie will be held on May 29th in Vizag.
It’s clear that the team is gearing up for an aggressive promotional push across all languages, as Thug Life is set for a Pan-India release on June 5th.
Tags
