and have officially named their planned shared stadium Generali Stadium after striking a major naming-rights agreement with the Italian insurance group Generali. The deal is valued at about €650 million ( ₹6,899.1 crore), according to reports from the BBC. The two clubs unveiled both the name and the design of the venue at a gala event held at Milan’s Castello Sforzesco on 29 October.
The clubs described the agreement in a joint statement as one of the largest stadium naming-rights deals in global sport. The BBC reported that the naming rights will run until 2052. Football Business News estimated the average annual value at roughly €26 million ( ₹275.96 crore). Beyond the stadium name, Generali will also serve as the official insurance partner of both and Inter.
Construction is expected to begin in 2028, with the first match targeted for the 2031-32 season, subject to the necessary approvals. This schedule would place the stadium ready ahead of Euro 2032, which Italy will co-host with Turkey, provided work stays on track.
The new venue is planned to hold about 71,500 seats. Two seating tiers will create a continuous 360-degree bowl. The stands behind each , known as the Curvas, will rise at angles of up to 37 degrees so supporters sit closer to the pitch. By comparison, the existing San Siro currently holds around 75,000 spectators.
The BBC and the Guardian reported that the stadium is expected to cost about €1.2 billion ( ₹12,736.8 crore) to build. Football Business News added that overall investment in the wider project is expected to exceed €2 billion ( ₹21,228 crore). The project is backed by the clubs’ owners, RedBird Capital Partners for AC Milan and Oaktree for Inter. In 2025, the two clubs paid €197 million ( ₹2,090.96 crore) to purchase San Siro and the surrounding land.
Foster + Partners and MANICA are designing the stadium. The plans feature an X-frame structure and a double-curved roof. The roof will incorporate solar panels, and an acoustic system is intended to amplify crowd noise inside the ground while reducing its impact on nearby residents.
Not everyone welcomed the announcement. A group of Inter fans entered the venue’s courtyard shortly before the briefing. They unfurled a banner reading “You will never extinguish the lights at San Siro” and chanted against the demolition of the current stadium.
have called home for 100 years, while Inter moved there in 1947. The new Generali Stadium will be built next to the existing ground, marking the end of a long shared chapter at one of football’s most recognisable venues once the project is complete.
Attention will now turn to planning permissions and whether the 2028 construction start and 2031-32 opening targets can be met.
