Dabur India Ltd on Monday announced the establishment and scaling of two strategic global capability centres (GCCs). It added that the information technology global capability centre (IT GCC), serves as a strategic hub powering the company’s digital backbone and digital marketing global capability centre will be the next-generation marketing engine.
“The IT GCC is enabling the creation of a resilient, scalable and intelligence-led technology ecosystem that supports Dabur’s growth ambitions in India and international markets. The digital marketing global capability centre will redefine how Dabur connects with consumers by leveraging advanced marketing technologies, AI-driven intelligence and data-backed insights to deliver richer, more personalised and more meaningful consumer experiences,” it added.
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Dabur India Global Chief Executive Officer Mohit Malhotra said: “At Dabur, we are reimagining our future through a sharp focus on digital, data and global capability building. The creation of our GCCs is not just about technology transformation, it is about building a more agile, intelligent and consumer-centric organisation. These centres will enable us to scale innovation, strengthen execution excellence and bring global best practices into our operations, ensuring that we remain competitive and future-ready in an increasingly dynamic business environment.”
The IT GCC enterprise will strengthen cybersecurity and cloud infrastructure, enabling smarter decisions through analytics and Generative AI and accelerates enterprise-wide modernisation. Meanwhile, the Digital Marketing GCC is building in-house MarTech capabilities powered by AI, data, and automation, it added.
Published on June 8, 2026
